MUMBAI (Sept. 30, 2016) — Amazon Prime Video along with acclaimed filmmaker S.S. Rajamouli, Graphic India and Arka Mediaworks, today announced a partnership to extend the magnum opus ‘Baahubali’, a film that earned over ₹600 crores in worldwide box office collections, into a new multi-episode animated series, “Baahubali: The Lost Legends.”
“Baahubali”, India’s most expensive film, is Arka’s most ambitious project till date. A two-part film, Part I – “Baahubali: The Beginning” released in Telugu, Hindi, Tamil and Malayalam simultaneously in 5000 plus screens world-wide and collecting over Rs 600 crores at the Box Office.The highly anticipated part 2 of the film Baahubali: The Conclusion is currently under production.
“S.S. Rajamouli is one of the most visionary movie minds in current times and we are thrilled to have him launch this exclusive series, Baahubali: The Lost Legends,” said Nitesh Kripalani, Director and Country Head, Prime Video India. “The animation series will allow our customers to discover hidden stories and legends from the Baahubali world. And now for the first time, customers can watch the exclusive trailer first on www.Amazon.in”
“What we managed to showcase in the film was just the tip of the iceberg,” said director S. S. Rajamouli. “From the minute I started working on this story, I knew the world of ‘Baahubali’ can’t be encompassed into a film or two, simply because there’s so much more to tell and animation is another way to do that. We are happy to be collaborating with Graphic India and Amazon to bring the ‘Lost Legends’ to audiences through Amazon Prime Video.”
“Filled with political intrigue, betrayal, war, action and adventure, this animated series will take audiences on new adventures beyond the film, as we learn for the first time the events that shaped Baahubali from a young prince into a legendary hero,” added Graphic India Co-Founder & CEO, Sharad Devarajan. “Amazon Prime Video is the perfect partner to help us reach Baahubali’s millions of fans through their unparalleled digital reach.”
CEO of Arka Mediaworks, Shobu Yarlagadda said, “Having created so many iconic stories and characters, there is no one more equipped than Graphic India, to take the story of Baahubali forward. We are very excited for what’s to come.”
As a part of festive celebrations, customers can watch the exclusive teaser trailer of Baahubali: The Lost Legends, the animated series, exclusively on www.Amazon.in only on Oct. 1 and 2, 2016.
Baahubali: The Lost Legends is set before the Kalakeya invasion depicted in the movie, when Baahubali and Bhallaladeva are still both young princes of Mahishmati. Two brothers competing to rule the greatest kingdom of its age and the epic adventures they must endure to prove they are worthy to one day wear the crown.
Under the watchful eye of Sivagami, and the warrior, Katappa, one shall rise to be King of the throne, while the other shall become King of the people. The animated series will feature new, never before revealed stories about the characters from the film including Prince Baahubali, Bhallaladeva, Kattapa and Sivagami as well as dozens of new characters that will expand the world of Baahubali and reveal hidden secrets for millions of fans.
The series will follow the relationship between the two cousins as they journey across the Kingdom of Mahishmati, uncovering hidden mysteries, stopping ancient terrors and defending their people from danger.
The animated series was conceived by S. S. Rajamouli, Sharad Devarajan and Arka Mediaworks, who will all be Producers along with Jeevan J. Kang, Graphic’s EVP Creative and the lead character designer for the new animated series. Graphic’s senior animation writer, Ashwin Pande, will also be a Producer.
Amazon Prime already offers unlimited free One-day and Two-day delivery to over 100 cities on eligible items from India’s largest selection of products, 30 minutes early access for members on top deals and more benefits for an unparalleled shopping experience. Customers who are not already Prime members can learn more about the program at www.amazon.in/prime.