Asian American Press
2010 Advertising Rates and Information
Basic (Net) Rates
Classified Ads: $21.00 per column inch
Classified Width
1 column = 1.0778 in
2 column = 2.2556 in
3 column = 3.4333 in
4 column = 4.6111 in
5 column = 5.7889 in
6 column = 6.9667 in
7 column = 8.1444 in
8 column = 9.3222 in
9 column = 10.5 in
Gutter = 0.1 in
Display Ads: $32.00 per column inch
Full Page: 10.5” x 21.5” $3,376.00
1/2 Page: 10.5” x 10.7” $1,785.00
1/4 Page: 5.2” x 10.7” $943.00
1/8 Page: 5.2” x 5.3 $496.00
Display Width
1 column = 1.62 in
2 column = 3.39 in
3 column = 5.2 in
4 column = 6.95 in
5 column = 8.73 in
6 column = 10.5 in
Gutter = .167”
Frequency Discounts
2x = 5% Discount 4x = 10% Discount
9x = 15% Discount 13x = 20% Discount
26x = 25% Discount 52x = 40% Discount
Additional Services
o Spot color: $191.00 per color – Full color: Add $250
o Special position: Add 10 %
o Translation service $0.35 per word per language
o Typesetting and design service available
o Insertion advertisements: $50 per 1,000 (7,500 min)
Deadline for Advertising
Space must be reserved by Monday prior to date of publication. Ad materials must be in our office by 5:00 p.m., Wednesday, prior to date of publication.
Advertising Policy
• All ads subject to approval
• Minimum ad size is one column inch
• 30 day notice prior to any rate revision
• Rates quoted are for camera-ready materials.
Send ready made ads to: Asian American Press
Mail: 417 University Ave., St. Paul, MN 55103
Fx: 651-224-7032, Email: ads@aapress.com
To speak with an advertising representative, please call 651-224-6570.
Terms of Payment
Net due in 15 days. A 5 percent discount for ads paid before publication date. Advertising agencies receive the standard 15 percent commission.
Web Site Advertising
Advertising online at www.aapress.com.
Banner $200.00 per week
Half Banner $125.00 per week
Tower $150.00 per week
Half Tower $100.00 per week
Square $75.00 per week
Text Classified $50.00 per week
*Note: All price quotes listed above are net.
417 University Avenue Saint Paul, Minnesota 55103
Tel: 651-224-6570 Fax: 651-224-7032 E-mail: ads@aapress.com Website: www.aapress.com
